Marketplace photo rules
Walmart product photo size and rules
Walmart product photo size: Torbilo's Save makes 2200 × 2200 px (1:1), JPEG under 5 MB, with a pure white main photo.
The rules
What Walmart asks of a photo
These are the rules in Torbilo's marketplace list, researched in September 2026. Sites change them, so check Walmart's seller help before you upload.
| Requirement | Walmart |
|---|---|
| Size Torbilo saves at | 2200 × 2200 px |
| Shape | 1:1 |
| File type | JPEG |
| Largest file | 5 MB |
| Main photo background | Pure white |
| Ghost mannequin as the main photo | No restriction listed |
- Square, 2200 × 2200 recommended (1500 minimum), under 5 MB. Pure white background.
- At least 4 photos recommended. No text or watermarks.
From the site's own guide. Source for Walmart (opens in a new tab)
How Torbilo makes it
Get Walmart photos from one shoot
- Add WalmartIn Settings, choose the sites you sell on under My marketplaces. It is saved on your account.
- Open SaveUnder For my marketplaces you see a preview of exactly what Walmart gets, in upload order.
- DownloadGet one folder for Walmart, up to 24 photos at a time. Downloads are free.
What Save does for Walmart
- Crops each photo around the model to 1:1 at full height, with no bars and no blurred fill, and previews the crop before you download.
- Saves it as JPEG and keeps the file under the limit (5 MB) by lowering the JPEG quality until it fits.
- If none of your photos has a white background, Save offers a white version of a photo you already made for 5 credits: the same model, pose and product on pure white.
- Puts every download in a folder for the site, in upload order, and carries an AI-image tag inside each file.
Example
What it looks like
One photo, cropped to Walmart's shape
Square, 1:1
A white main photo, when the site wants one
Your photo
White version · 5 credits
Made in the Torbilo app from an unbranded demonstration product photo; the model is AI-generated. Every tile is the same height: each shape is a crop of the square photo, never an enlargement. In the app you preview the exact crop of your own photo before you download.
Listing text
Walmart title and description limits
Torbilo's Write listing writes the text for every site in My marketplaces at once, inside each site's limits. It costs 2 credits for every 6 sites.
| Field | Walmart |
|---|---|
| Title | Up to 90 characters (aim for about 70) |
| Bullet points | 5 bullets, up to 150 characters each |
| Description | Up to 4000 characters |
| Search words | None |
From a listing partner's published copy of the site's rules; the site keeps its own rules behind a seller login. About Write listing
Questions
Walmart photos
What size should Walmart product photos be?
Torbilo saves Walmart photos at 2200 × 2200 px, shape 1:1, as a JPEG under 5 MB. Rules change, so check Walmart's own seller help before a big upload.
Does Walmart need a white background?
Its rules ask for a pure white main photo. If none of your photos has one, Save offers a white version of a photo you already made for 5 credits.
Can I use AI-made photos on Walmart?
Walmart's rules about AI-made images can change and Torbilo can't speak for them, so read its current policy before you list. Every Torbilo download carries an AI-image tag inside the file, and some sites, such as Google Shopping, ask for it.
How do I get Walmart photos from Torbilo?
In Settings, add Walmart to My marketplaces. When a shoot is done, open Save and look under For my marketplaces: you see a preview of what Walmart gets, then download up to 24 photos at a time. Downloads are free.
Keep going
More from Torbilo
Other marketplaces
Photos for Walmart, from one product photo
25 free credits, enough for five photos. No card needed.
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