Marketplace photo rules

Shopify product photo size and rules

Shopify product photo size: Torbilo's Save makes 2048 × 2048 px (1:1), JPEG under 20 MB.

The rules

What Shopify asks of a photo

These are the rules in Torbilo's marketplace list, researched in September 2026. Sites change them, so check Shopify's seller help before you upload.

Shopify product photo requirements
RequirementShopify
Size Torbilo saves at2048 × 2048 px
Shape1:1 (recommended; other shapes are accepted)
File typeJPEG
Largest file20 MB
Main photo backgroundNo fixed colour, keep it plain
Ghost mannequin as the main photoNo restriction listed
  • Square 2048 × 2048 suggested; keep every product's photos the same shape so your store looks even.

From the site's own guide. Source for Shopify store (opens in a new tab)

How Torbilo makes it

Get Shopify photos from one shoot

  1. Add ShopifyIn Settings, choose the sites you sell on under My marketplaces. It is saved on your account.
  2. Open SaveUnder For my marketplaces you see a preview of exactly what Shopify gets, in upload order.
  3. DownloadGet one folder for Shopify, up to 24 photos at a time. Downloads are free.

What Save does for Shopify

  • Crops each photo around the model to 1:1 at full height, with no bars and no blurred fill, and previews the crop before you download.
  • Saves it as JPEG and keeps the file under the limit (20 MB) by lowering the JPEG quality until it fits.
  • Puts every download in a folder for the site, in upload order, and carries an AI-image tag inside each file.

Example

What it looks like

One photo, cropped to Shopify's shape

  • Camille in a trench coat on a Paris street, in the square shape Shopify uses

    Square, 1:1

Made in the Torbilo app from an unbranded demonstration product photo; the model is AI-generated. Every tile is the same height: each shape is a crop of the square photo, never an enlargement. In the app you preview the exact crop of your own photo before you download.

Listing text

Shopify title and description limits

Torbilo's Write listing writes the text for every site in My marketplaces at once, inside each site's limits. It costs 2 credits for every 6 sites.

Shopify listing text limits
FieldShopify
TitleUp to 255 characters (aim for about 70)
Bullet pointsNo bullet points
DescriptionUp to 5000 characters
Search wordsTags: 10, up to 40 characters each

From a listing partner's published copy of the site's rules; the site keeps its own rules behind a seller login. About Write listing

Questions

Shopify photos

What size should Shopify product photos be?

Torbilo saves Shopify photos at 2048 × 2048 px, shape 1:1, as a JPEG under 20 MB. Shopify recommends this shape but takes others. Rules change, so check Shopify's own seller help before a big upload.

Does Shopify need a white background?

Torbilo's list has no fixed background colour for Shopify; its rules ask for a plain, uncluttered background, and some also prefer a light one. See the rules above, and check Shopify's seller help for your category.

Can I use AI-made photos on Shopify?

Shopify's rules about AI-made images can change and Torbilo can't speak for them, so read its current policy before you list. Every Torbilo download carries an AI-image tag inside the file, and some sites, such as Google Shopping, ask for it.

How do I get Shopify photos from Torbilo?

In Settings, add Shopify to My marketplaces. When a shoot is done, open Save and look under For my marketplaces: you see a preview of what Shopify gets, then download up to 24 photos at a time. Downloads are free.

Keep going

More from Torbilo

Other marketplaces

Photos for Shopify, from one product photo

25 free credits, enough for five photos. No card needed.

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