Marketplace photo rules

TikTok Shop product photo size and rules

TikTok Shop product photo size: Torbilo's Save makes 1200 × 1200 px (1:1), JPEG under 5 MB, with a pure white main photo.

The rules

What TikTok Shop asks of a photo

These are the rules in Torbilo's marketplace list, researched in September 2026. Sites change them, so check TikTok Shop's seller help before you upload.

TikTok Shop product photo requirements
RequirementTikTok Shop
Size Torbilo saves at1200 × 1200 px
Shape1:1
File typeJPEG
Largest file5 MB
Main photo backgroundPure white
Ghost mannequin as the main photoNo restriction listed
  • Square, at least 600 px (US) or 800 px (UK); up to 9 photos.
  • Main photo: product on pure white, front view. No logos, text, borders or watermarks.

From the site's own guide. Source for TikTok Shop (opens in a new tab)

How Torbilo makes it

Get TikTok Shop photos from one shoot

  1. Add TikTok ShopIn Settings, choose the sites you sell on under My marketplaces. It is saved on your account.
  2. Open SaveUnder For my marketplaces you see a preview of exactly what TikTok Shop gets, in upload order.
  3. DownloadGet one folder for TikTok Shop, up to 24 photos at a time. Downloads are free.

What Save does for TikTok Shop

  • Crops each photo around the model to 1:1 at full height, with no bars and no blurred fill, and previews the crop before you download.
  • Saves it as JPEG and keeps the file under the limit (5 MB) by lowering the JPEG quality until it fits.
  • If none of your photos has a white background, Save offers a white version of a photo you already made for 5 credits: the same model, pose and product on pure white.
  • Puts every download in a folder for the site, in upload order, and carries an AI-image tag inside each file.

Example

What it looks like

One photo, cropped to TikTok Shop's shape

  • Camille in a trench coat on a Paris street, in the square shape TikTok Shop uses

    Square, 1:1

A white main photo, when the site wants one

  • A photo as first made: Nia in a champagne slip dress on a rooftop

    Your photo

  • The white version made in the Save window: the same photo on pure white

    White version · 5 credits

Made in the Torbilo app from an unbranded demonstration product photo; the model is AI-generated. Every tile is the same height: each shape is a crop of the square photo, never an enlargement. In the app you preview the exact crop of your own photo before you download.

Listing text

TikTok Shop title and description limits

Torbilo's Write listing writes the text for every site in My marketplaces at once, inside each site's limits. It costs 2 credits for every 6 sites.

TikTok Shop listing text limits
FieldTikTok Shop
TitleUp to 255 characters (aim for about 80)
Bullet pointsNo bullet points
DescriptionUp to 3000 characters
Search wordsNone

From the site's own guide. About Write listing

Questions

TikTok Shop photos

What size should TikTok Shop product photos be?

Torbilo saves TikTok Shop photos at 1200 × 1200 px, shape 1:1, as a JPEG under 5 MB. Rules change, so check TikTok Shop's own seller help before a big upload.

Does TikTok Shop need a white background?

Its rules ask for a pure white main photo. If none of your photos has one, Save offers a white version of a photo you already made for 5 credits.

Can I use AI-made photos on TikTok Shop?

TikTok Shop's rules about AI-made images can change and Torbilo can't speak for them, so read its current policy before you list. Every Torbilo download carries an AI-image tag inside the file, and some sites, such as Google Shopping, ask for it.

How do I get TikTok Shop photos from Torbilo?

In Settings, add TikTok Shop to My marketplaces. When a shoot is done, open Save and look under For my marketplaces: you see a preview of what TikTok Shop gets, then download up to 24 photos at a time. Downloads are free.

Keep going

More from Torbilo

Other marketplaces

Photos for TikTok Shop, from one product photo

25 free credits, enough for five photos. No card needed.

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